Evaluation Questions - Anissia

Question 1: In what ways does your media product use, develop or challenge forms and conventions of real media products?

Evaluation question1 from anissia.a

Question 2: How effective is the combination of your main product and ancillary texts?

How effective is the combination of your main product and ancilliary products? on Prezi

Question 3: What have you learned from your audience feedback?

Question 4: How did you use new media technologies in the construction and research, planning and evaluation stages?

Media Evaluation Question 4
by: anissia.a

Evaluation Questions - Grace

Q1/  In what ways does your media product use, develop or challenge forms and conventions of real media products? 

Q2/ How effective is the combination of your main product and ancillary task? on Prezi

Q4/ new media technologies used in the couresweork 
by: GraceECarter

Evaluation Questions - Emma

How effective is the combination of your main product and your ancillary texts? on Prezi

Evaluation Questions - Palvi

Question 1



Question 2:

om/n-wzbwewom9l/media-q2/?kw=view-n-wzbwewom9l&rc=ref-13381413

Question 3:
http://www.xtranormal.com/xnmm/edit_movie/?collection=luc&template=/xnmm/story/14029840/&movie_id=14029840

Completed Q4. Wont let me load to blogger have to purchase it apparently for $10+???
Here are screen grabs showing that i have done the work and not just making an excuse.
I can give you login details so you could go onto my account and check.

Script for Q/3

Pitch Feedback

From the feedback we received after our pitch or ideas. Based on the video it is evident that we took all the questions into consideration. For example at the time, we weren't sure who the main singer would be whether there would be any other people involved, so during the pitch, we learnt what people thought of the main singer being involved and were able to make our decision based on their feedback.

Rough cut feedback - Holly 

our Rough cut showed that we still had a long way to go with the editing. Our teacher, gave us constructive advise by pointing out areas that needed improvement. From this advise, we were able to learn that our video needed to follow the conventions of pop plan ahead with our editing to help with our time management and we also learnt that the footage we had were sufficient and effective but we just needed to apply it in a way that showed this.

Rough Cut Feedback H/K

We got feedback from a range of people of different ages, which consisted of; Did you like it? What type of person would like this? What sort of music video would you expect to accompany this track? From the feedback we gathered from various people we learnt that our music video is aimed at the girls, because when asked the questions 'do you like the track?' the girls answered 'yes' whereas the boys answered 'no'. This helped us established vaguely the target audience is female. HOwever we also learnt that they all interpreted the song the same way and visualized how the music video would look, and from this we learned to use a narrative storyline and follow conventions of pop.

Final Video

When we completed our video we got feedback from our class members, answering questions based on the effectiveness of our video and the editing transitions etc, this feedback enabled to establish what was good and what was bad. For example, we learned that our locations and costumes changes were effective but the transitions from one to the other didn't match conventions of videos in the same genre. We also learnt that most people found our non-linear editing was used correctly and effectively however the lip syncing took away from this because it wasn't always in sync and made the video look unprofessional feedback shows we learnt and improved form the rough cut feedback. Based on the feedback we received the things we would improve are our planning and time scales that we give our ourselves. Allowing us to finish the video without any black gaps in between. Also when editing be more accurate with our lip syncing so the video is continuos and look unprofessional.

Ancillary Feedback

The digi pak has been complimented for it's use of the stamps in photoshop. The use of colour also compliments our digi pak from groups Q1 - 19 and Q1 - 23. The blurred image on one panel on the digi pak was favored for it's certain focus on the artist. However the colour brings down the 'free' mood, expressed in our images and associated it with the 'blair witch project'.

The magazine advert is complimented for giving relevant information and being clear with what we're selling. It's linked well with the digi pak panels i.e the stamps. Also the white text is complimented that it stood out from the picture but  other groups say the style f the texts is childish.

Ancillary Texts Feedback - Q1-21

Magazine Advert

For this magazine advert, it gives us all the information needed. Saying that, we feel there was no rhyme or reason to the placing of the information, there's no clear order and it feels just placed on. We also feel the text font and colour seem unprofessional because it doesn't fit with the genre. We like the use of a textured overlay framing the artist. We also liked the inclusion of "reviews". Though it feels very muted and gives off a downtrodden/sympathetic tone.

Digipak

A thing we like about the digipak is the fact you have used a strong theme and stuck with it. Both the outside and inside panels use a similar theme despite differing quite strongly in the tone and colour.
Saying that, we feel the front panels in-particular make it feel very spooky and depressing. It doesn't feel like a pop digipak, it feels more like the soundtrack album for The Blair Witch Project.

feedback from Q1-19

the magazine advert and digipak are linked well, through the editing. the magazine advert is very crowded and unclear. the digipak is a bit repetitive but shows good examples of editing and photshop skills

Ancillary product analysis Q1-23

In the digipak, the framing on the front 3 is good, the use of stamps to make you focus on certain images. the stamps as leaves also works well as the pictures are in a wood. The colour purple is good as the song is by Cheryl Cole and will be aimed at girls. However the colours are too dark and it gives a very sad and depressing view of the images. The blur on the inside but the artist being clear is another good way of making the viewer focus on the right place.

The poster matches well with the Digipak as they have used the same stamps and colours, you have all of the information on the poster although as it is white, the text over the artist isn't very clear. However the font of the text is too childish and is not appropriate for the artist.

Plan of Task 3

What have you learned from your audience feedback?

• Good use of editing & transitions
• May need to change the theme of the video - as someone said 'it's a bit the same'
• Good use of non-linear editing
• Good use of locations & costumes
• We need to fill in the black parts
• Editing on the beat was effective
• Some parts are out of sync

What we need to improve - based on feedback:

• Be more accurate with lip syncing
• Create a more effective storyline (narrative) - so it doesn't look the same throughout
• Fill in the black parts - need to improve on our time management as we ran out of time.
• 
  

Digi-pack Final

Magazine Advert - Final

Digi-pack progress

This image is of a rose where we got rid of the colour so it was just the outline and then layered it onto our page with stamps, other images and shadows. 

This image (above) is 2 of the images for our digi pack that we edited on photoshop. The image on the left we got a newspaper print off the internet to have as a background layer. We then added our image of the artist and changed the opacity down so the newspaper print could be seen through. We changed the colour of the image to black and white and then added a new layer with a colour of purple. This gave the disired effect we wanted.   

These are the images at the end of Wednesday's lesson that we were going to use for our digi-pack. However, the image at the top right was rushed and not what we really wanted to create so I took it home and edited it at home.   

Feedback Sheet

We received feedback for our final music video from all the groups in our class. When all feedback was reviewed, we spotted a number of things:

- There is a clear non-linear editing with no narrative

- There are lots of different shots used, however at times the same shot used too much

- There was editing on the beat, but towards the end it slows down and does look as effective

- At times the lip syncing was out of sync

- The star persona was well illustrated and understood

- Overall the music video was very good

With all the feedback we received, we are very happy with the final result and feedback received from it. Things that we would next time spend more time on would be making sure that everything is in sync and when filming get a wide of shots and movements of the same part of the song so there is more footage to be able to cut into and not have to use the same footage in the video all the time.   

Review of Monday's lesson

- Evaluated other groups music videos and gave them feedback
This gave us insight  to what the other groups had been producing and how they have approached the conventions & we could use similar techniques towards our video if we were given he time to improve it.
- Carried on editing the digipak
We completely changed one of the ideas for one of the digipak images, because we didn't think it matched the effect we were expecting to get across.
- We converted our music video and uploaded it to YouTube and then embed it to the blog for others to access it and give us feedback.
This is the feedback...

Final idea for magazine cover

Mid shot of artist
 
- We will edit this photo to emphasise the shadows and the colours on the dress.
- This would be ideal for a magazine cover, because it is the right size for the cover and will fit weel (instead of it looking stretched)
- It also follows the pop conventions i.e in comparison with other pop artist magazine covers
For example...



- We like how the scenery in the background is blurred but it still adds colour to image.
- We like how her face is highlighted and stands out - we would use this on our picture because at the moment, her face and her features aren't very visible.

Final Video

Magazine adverts

This is a powerpoint that is looking at magazine adverts for albums. Our task is to create a magazine advert for our digi-pack, however this gives us an idea at the style and look of what needs to be on the advert.

 

Magazine advert analysis from anissia.a

Rihanna's Talk That Talk Digi-Pack

We looked at Rihanna's digi-pak and analysed it.

Rihanna from longroadmediastudies

Task 5: OKGO

Task 5: OKGo music video analysis on Prezi

Task 3: Socail Media

Cheryl Cole's Facebook page

This page dates Cheryl Cole back to when she joined Facebook, and it's showing everything that's happened since becoming famous. We see specific evidence of her own advertisement i.e. New book out, a new song etc..

This post is advertising her new calendar, and it shows some comments and if people have liked it or not.

Here is another example of her advertising a place she's going to show up at and be nominated for an award.

Both are examples of the singer advertising her life, what's happening and that she doesn't just sell music. This is showing fans that Cheryl is a so called 'Hollywood' icon for fans to read gossip about, rave about new books and chat shows, all to advertise her star persona, so that the audience become interested in her as a star so could come to become curious about her music. Further use that the star is trying to reach out to her fan beyond her music is through other advertisement i.e. interviews, on the cover of magazines, talk shows etc..

An example of Cheryl advertising her new album in an interview on a website.

http://www.youtube.com/watch?v=f2QRlXtaWeo

http://youtu.be/yj_7tHegAuM 

An interview of Cheryl and Allen Carr talking about her and what's going on in her life at the moment and what her fans are to expect. 

 

We also see Cheryl Cole in specific adverts like: 

 Cheryl is used in an advert here to sell some lip gloss and the advert mentions her, with backstage footage, and what colour she's even wearing.  

All these other types of advertising for Cheryl Cole, shows fans that she's created a star persona of a 'good girl' type who is very open and her face is now something than can market products for L' oreal Paris. This shows that she is trying to connect to the audience by showing up in adverts, famous chat shows, interviews etc... to communicate their star persona.   

How I would use Facebook and other social sites to increase viewers for my music video. 

Some examples of what my Facebook page might look like: 

Rhianna

Pixie Lott

These are two examples of how I would present my own star, using certain apps to easily buy my Album. Appointing the artist the latest update of Facebook, also being able to sign up to her page as well having short cuts to her videos would be a good idea to sell her music. However I might also consider having other social networks like Twitter.

Filming on Thursday Evening

Location 1: Jesus Green
We arrived at out first location at Jesus Green at about 5pm. This is later then we had hoped to as a group. This was due to Anissia having a lesson until 4.10 and then having to pick up the equipment and then getting the bus to town and walking to locaiton. Once there we got on with filming.
What went wrong?
- Once at the location the sun was setting so was getting dark quick, and we only had one large torch. This meant that we had to experiment with the torch and exposure on the camera to get the image we wanted.
- There was an issue raised between the group that the footage that we were getting would be very dark and look completely different once in the video with our other footage where it was lighter. To try and sort this issue we used the torch as much as we could to light up the artist and the location we were in. Also in the editing process we will work on the colour correction of the footage.
What went well?
- We spent as much time as needed at the location to make sure we had all the shots that we needed.
- We worked well as a group, with everyone being able to film and hold the light. This meant that we got things done quickier and didn't fuss in the cold.
What we could have improved on?
- Being aware of the sun set times and making a plan of what we would do at certain times before it got too dark.
- Having speakers or a device to make the music louder. We had the dong playing on Emma's iphone however, it wasn't very loud and on the footage at times becasue Grace is quite far away from the camera we cannot hear the music.

Location 2: Brick Wall
We then walked to our next location this was to be at a brick wall down Eden Street. However, on the walk from Jesus Green we found a small brick wall area on the corner of Jesus Lane.




The first image is the route that we took from Jesus Green to the brick wall location that we found. The second image is the brick wall! And finally the last image is the location of the brick wall.  What went wrong?
- The location of the wall was very public with cars and buses going past all the time, so the sound level was very high at all times. Also it was a public walkway which meant people were walking past and we would have to stop filming to let them past and at times when we were filming they would just walk through the shot.
What went well?
- The lighting at this location was better and brighter. We had the street lights and the lights from the cars and buses that lit up the shots.
- It was a nice small area to film!
What we could have improved on?
-

Location 3: Grand Arcade Car Park
Our final location was the car park in Grand Arcade. We arrived at the location at about 5.50 and started to film at 6pm.
What went wrong?
- We were hoping to use the lift to have Grace in it and when it opens she is singing. However we could not do this because the lift was out of order and the other lift in the Grand Arcade had a mirror at the back and when filming we would be in the shots.
What went well?
- The lighting at the location was very good and we didn't have to use the torch.
- As the level that we were on there were not many cars so we could use a large space. This allowed us to get lots of different shots and angles of Grace.
What we could have imporved on?
- More thought into the costume that Grace was going to wear. The dress was very nice however was very dark.   

Thursdays lesson

Today we've used the green screen for the leaf overlays in the music video as the previous footage was no to our standards. We are continuing with the editing and are uploading the footage we've shot with the leaf's. Moreover Anissia and Grace have continued with the powerpoint on the photos for the ancillary products.