The cheryl cole song 'Just Live' that we have picked is a mixture of genres, pop and ballad. So I have looked at both the conventions of the two genres and how they link together and how we could use conventions from both for our video. To illustrate the conventions, I will use the following Pop ballads;
- Beyonce, If I was a boy
- Fergie, Big Girls Don't Cry
- Kelly Clarkson, Becasue of You
Pop music:
- the pop genre is oriented towards the younger youth target market.
- lyrics of pop songs focus on typical themes of love, romance and relationships and the videos reflect these with storylines that go with the song.
- pop music is wanted to encourage dancing!
Pop conventions:
- performance
- dance rountines
- mise-en-scene that reflects the atmosphere
- straight forward narrative
- costume changes
Ballad music:
- love song
- often emotional
- the music video contains a narrative
- power ballads have a slow tempo and contain a loud and emotive chorus
- narrative
- artist performs in the video
In our music video, we will use some of the conventions of the pop ballad conventions. Including the artist being in the video and singing the song. Also the change of locations and change of costumes.
No comments:
Post a Comment